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Bing Released A URL Keyword Stuffing Spam Filtering That Impacted Three-Percent Of Queries

Igor Rondel, the Principal Development Manager of the Bing Index Quality, posted on the Bing Search Blog news that they released a spam filter a “few months” ago that impacted about 3% of all search queries. The spam filter was aimed at URL keyword stuffing. Igor Rondel it...
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Bing Honors Veterans On Both Sides Of The Ocean With The Tower Of London Image On Homepage

To honor all veterans, Bing is featuring The Tower of London on its homepage today. Bing acknowledged not only is today Veteran’s Day, but also marks Remembrance Day in the UK. [blockquote]On both sides of the ocean, the intention is the same: To honor those who’ve served,...
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Duane Forrester Returns To Bing After Being Laid Off From Microsoft Two Months Ago

Bing re-hires Duane Forrester after letting him go two months ago. Duane Forrester will be working in basically the same role as before. About two months ago, Duane Forrester was laid off during mass Microsoft layoffs. Duane was the face of Bing, he was the Webmaster Outreach...
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Meet The Search Engines: Up Close @SMX West 2015

Jenny Halasz recaps the most noteworthy tidbits of the “Meet The Search Engines” panel at SMX West 2015, where representatives from Google and Bing fielded all manner of SEO questions. The themes that kept arising at SMX West 2015 last week were mobile and security....
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The Essential In-Depth Overview Of PPC Bid Management

What bid management strategies will work to achieve your campaign goals? Columnist and former Googler Frederick Vallaeys outlines how to make the best decisions to maximize efficiency. There is no such thing as a bad keyword, there are only bad bids. While this is a bit of an...
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Microsoft Signs 10-Year Deal For AOL To Use Bing’s Ads & Listings

Google loses deal it held since 2002, but AOL matters far less than it once did. At AOL Search, Google is out, Bing is in. Microsoft and AOL have signed a new 10-year agreement for Bing to provide search listings and ads to AOL as of January 1, 2016. When Google first won the AOL...
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Major Billing Improvements & Consolidated Billing Arrive On Bing Ads

A new suite of Bing Ads billing tools will keep search marketers working on their accounts, not accounting issues. One of the larger problem areas that advertisers have wrestled with in Bing Ads has been billing. This shouldn’t be such a struggle for advertisers, and after today,...
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Bing Ads Android App Debuts: A Test Drive

Now available in the Google Play store, here is a look at what to expect. Bing Ads’ Android app, hinted about last month, is now available in the Google play store, which means Bing has beat Google AdWords at bringing out apps for both major mobile operating systems (not that...
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Bing Rewards Members Can Now Earn Credits On MSN.com

MSN’s home page now has a new “Rewards” tab where users can redeem credits for gift cards, sweepstakes entries and more. In a push to gain more market share, Bing is enticing users with a new way to earn Bing Rewards credits, bringing its Bing Rewards program to...
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AdWords And Bing Ads Both Having Late-Week Reporting Troubles

Issues began Thursday for both platforms and continue to affect reporting on Friday. For paid search managers, Friday could be a bit of a frustrating end to the week. Google AdWords reports aren’t downloading or printing. The issue started Thursday and continues into Friday....