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witter’s 5th birthday celebration is underway — the company is sharing a new video, new website, blog posts, and has a national TV appearance on tap, too. Twitter co-founder Biz Stone is scheduled to appear on tonight’s Conan show on cable network TBS. That’ll be the cap ...

Where can you put 20% effort for 80% SEO return? Contributor Marcus Miller outlines SEO tactics SMB owners can use for easy but effective wins. Whether you are just starting on your search engine optimization (SEO) journey or have been at it for years, there’s a good chance some...

Wondering where to begin with ad copy testing? Columnist Jason Puckett shares some ideas to get you started. One of the most important attributes of a successful PPC manager is the ability to incorporate new technologies in existing management strategies. With the official sunset...

Tesla has unveiled its refreshed Model S and Model X, including a radically redesigned steering wheel and an absent gear shifter. Whether automatic or standard, the gear shifter has been a major part of almost every vehicle ever made. Leave it to Tesla to rethink it…and ditch it....

On Monday, Getty Images dropped their lawsuit against Bing Images and on Tuesday they signed a new partnership deal with Microsoft. In September 2014, Getty Images sued Microsoft over alleged massive copyright infringement through the Bing Image Widget. Shortly after, Microsoft...

Make sure you are paying attention to the local service ads option with Google Ads, even if it is not yet available for your industry. In September 2020, Google launched local services ads to lawyers.  Since my agency works with a lot of lawyers, we were very curious to see how...

India has asked WhatsApp to reconsider its announced privacy changes, the latest backlash the company is facing. WhatsApp made headlines when it notified users it was changing its privacy terms. Under the new terms, the company would share data it collects with other...

This year’s Search Engine Land Award winners for Best SEO Initiative sat down with Search Engine Land’s own George Nguyen to talk SEO tactics and strategies. In an interview with the Best SEO Initiative Award winners, Search Engine Land Editor George Nguyen deep-dives into the...

With the right tools, PPC pros can set the strategy for automations to follow when unexpected shifts happen. The past 10 months or so have given PPC pros a crash course in adaptability, ingenuity and nimble marketing. Those who thrived in pandemic-era PPC deserve some sort of...

Bing has hit 20 percent market share in the US according to new data from comScore. The slow and steady gains resulting in today’s milestone have come mostly at the expense of Search Alliance partner Yahoo. Indeed the two companies have effectively traded places. Yahoo was last...