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If your video is not the primary part of the page, Google will not show your videos in search and within “Video mode” of Google Search. Google is expanding its video requirements where the video must be the main content of the page to show up as a video result in...

Five tips for using Google Ads retargeting with email, organic traffic, cross-device tracking, direct mail, and social media. Today’s buyers have thousands of options to choose from and hundreds of companies competing for their attention. Running an ad and expecting consumers to...

Reddit is denying a report it will block search engines and require users to log in to interact with the platform. Reddit has been working to monetize its platform, most notably charging for API access. Company execs have called out AI firms for using Reddit to train their...

Simplified locations reporting misses the nuance of user location — here’s what you need to do to get that data, too. Google has been rolling out “simplified” location reports in the Google Ads UI over the past month or so. Any time a platform uses “simplified” ...

Bing Ads Editor version 10.9 is now available, promising more speed and less memory drain. Here’s a rundown of what to expect, speed-wise: Big accounts in particular (think in the range of two million keywords and one million ads) should notice the acceleration. Bing Ads says...

The ever-helpful Google Now service is now available on your desktop for both Mac, Windows and Chrome OS users. This Google Now service features Google Now cards that are run through the latest Google Chrome build (Chrome Canary) and will work for those users who are currently...

Updates are aimed at improving app install outcomes. Mobile usage has accelerated during COVID-19 restrictions, says Google. On Wednesday it announced a test that connects feeds to App campaigns and will expand deep linking to more ad formats, expand deep linking and provide more...

The new bulk IDFA/advertising ID upload feature helps developers try to re-engage users on iOS and Android devices. To help app marketers improve retention and engagement rates with users who have already downloaded their apps, Google has added the ability to upload advertising...

After the SEO backlash around Google announcing it would deprecate the tool, Google decided to migrate it instead. Google announced it would deprecate the Structured Data testing tool after it released the Rich Results Test tool out of beta. The SEO community was not happy with...

Google just added new search development documents for this structured data type. Google has added new search developer documentation for the home activities structured data. Home activities structured data is primarily to be used for activities that you can do at home such as...