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The retail giant’s partnership with social and CTV platforms is an eye opener for advertisers and brands. For the first time ever, Walmart is expanding its ad reach beyond its own ecommerce platform by powering ads on TikTok, Roku, and Snap. Walmart will also have the...

Samsung users may finally get seamless Android updates, easing a major pain point with some of the world’s most popular smartphones. Android, especially on Google’s own line of Pixel phones, has had the ability to download and install system updates in the background, without...

Google has confirmed the company is showing cost estimates from Homewyse for some local queries. A Google spokesperson confirmed with Search Engine Land the company is testing displaying cost estimated directly in the local panel in the search results. This information comes...

MSN’s home page now has a new “Rewards” tab where users can redeem credits for gift cards, sweepstakes entries and more. In a push to gain more market share, Bing is enticing users with a new way to earn Bing Rewards credits, bringing its Bing Rewards program to...

Sellers are no longer limited to Google Merchant Center for sharing shopping details with Google Search. Google announced it now supports new schema markup for product results, specifically the shippingDetails schema.org markup. With this markup, you can add details around the...

The agreement, reported by Bloomberg Business, comes 3 1/2 years after a similar arrangement ended. It will make tweets easier to find on the search giant. Three and a half years after cutting off the flow, Twitter is turning the tweet pipeline to Google back on. Bloomberg...

Hiring for SEO roles? Asking these questions can help you separate the pretenders from the contenders during interviews. Hiring is one of the hardest jobs you have as a manager, team builder and even coworker. I have a distinct memory of hiring my first SEO employee at Uber over...

Embrace the power of automation to produce highly-customized ad copy to reach customers with the most potential to convert. Responsive Search Ads – RSA for short – are not the new kids on the block. RSAs have been a part of the PPC ecosystem for a few years. That being said, RSAs...

Learn how you can predict traffic changes and forecast when periods of stagnation or negative growth are to be expected. Ready to learn a quick-and-easy way to get traffic predictions for any amount of time in the future? Seriously. This article will show you how you can: Predict...

Sponsored Collections may appeal to brands that typically don’t advertise on Yelp and Seasonal Spotlight Ads might help multi-location brands create another touchpoint to showcase their seasonal promotions. Yelp is launching two new ad units that will appear on its iOS app...