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Review the types of justifications, and which are applicable for your brand, to help you develop both onsite and GBP optimization strategies. Justifications are snippets of text that Google shows in the local pack to help users “justify” why the business is showing up for their...

After a successful test, Microsoft says it will expand its Catapult server project to all Bing servers in one of its datacenters in 2015. Microsoft told a microprocessor conference Tuesday about the results from its early testing. The PC World article gets into fairly technical...

Google has also retired the DuplexWeb-Google web crawler. Google has shut down Duplex on the Web and has retired its web crawler, DuplexWeb-Google. Google posted a notice of this in this help document saying “Duplex on the Web is deprecated, and will no longer be supported as of...

The solution provides advertisers with more control over the content that appears around their In-Feed Ads. TikTok recognizes that not all of the content on its platform will resonate with all viewers. The Inventory Filter provides brands with options to show or not show their...

This feature looks and feels a lot like the Google Question Hub. Google Search Console is experimenting with a new feature named “content ideas.” Content ideas give the content creator, publisher, SEO, webmaster, etc., some tips and advice on what new topics they can write about...

To thrive in search marketing, consider how you can deliver stellar results, be an incredible contributor and take ownership. This article details how aspiring search marketers can advance their careers through accelerated job performance and proactive outreach. The best path to...

Maryland has become the second state to ban TikTok over cybersecurity concerns, also banning other Chinese and Russian apps and services. Concerns have been growing over the security and privacy risk TikTok poses. South Dakota banned the app from state-owned devices and Maryland...

New sellers continue to flood the channel while existing brands are ramping up their own efforts. Amazon’s reign as the king of ecommerce won’t end any time soon. More than 2 billion people visit Amazon each month, according to Statista. So, how do you stand out and generate more...

Igor Rondel, the Principal Development Manager of the Bing Index Quality, posted on the Bing Search Blog news that they released a spam filter a “few months” ago that impacted about 3% of all search queries. The spam filter was aimed at URL keyword stuffing. Igor Rondel it...

Updated technical requirements for Unavailable Videos have been rolled out, along with quick fixes. Google updated its policies for the Unavailable Videos Section of the Google Ads Technical Requirements Policy. The update explains additional reasons why a video ad may not serve....