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Instagram now allows up to 5 “links in bio”

To use the feature, tap “Edit profile,” then “Links,” then “Add eternal link.” You can then drag and drop the links in the order you want them to appear. Instagram users can now add up to five links to their profile bios. This new feature was announced in a brief post on Mark...
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Evaluating PPC talent, part 2: The test

In part 2 of his series on evaluating PPC candidates, columnist Brett Middleton shares some tests you can administer to determine whether a potential hire is a good fit for your business. Previously, we discussed how to find good PPC candidates for your particular company, but...
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Top 9 WordPress technical SEO issues to address

Here are common technical issues WordPress site owners must fix to ensure they get the most SEO value out of the platform as possible. Currently holding strong at just under a 65% market share, WordPress has been the world’s top CMS platform for many years. From novice and...
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Charges Against Dan Price Dismissed

Assault charges against Gravity Payments founder and former CEO Dan Price have been dismissed. Price was charged with fourth-degree assault with sexual motivation over an incident with a woman he met with to discuss “professional matters,” according to The Seattle Times....
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Apple’s First Store in India Opens

Apple has taken the wraps off of its first Apple Store in India, fulfilling a promise it made some seven years ago. Apple announced plans to expand its line of Apple Stores to India roughly seven years ago. Regulatory hurdles stalled the company’s plans, but they have finally...
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Bing: Again, Why We Are Better Than Google At Image Search

Several months ago, Bing told us seven ways Bing is better than Google at image search. This week, Bing posted more examples in the Bing blog of why Bing is better than Google at image search. The examples are of course specific sets of queries that show better results for Bing...
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Google: Video must be main content to appear as thumbnail

When a video isn’t the main content, Google won’t show it as a thumbnail. Google’s testing showed a “minimal impact” on publishers. Video thumbnails will only be shown in Google’s search results when a video is the main content of a page, Google...
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Snapchat May Charge for Dark Mode

Snapchat is reportedly looking at an unusual way to drive revenue, with plans to charge users for access to an upcoming dark mode. Dark mode is a popular option for many computer and smartphone users, with it generally being easier on the eyes while sporting a more modern look....
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A Google Ads script that uses GPT to write RSAs

This script can help you leverage GPT’s API to use the maximum number of RSA assets and, in turn, boost your paid search campaigns. Managing PPC campaigns efficiently requires using the right mix of tools. Google Ads scripts have long been one of my favorites because they...
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Connected TV’s results transcend the TV screen

Why CTV is an important part of any search strategy. The tides of paid search and other performance channels seem to be shifting rapidly these days. Companies are changing hands, algorithms are updating and transparency is diminishing. With marketers looking for ad channels that...