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Happy Thanksgiving Day! Both Google and Bing has special logos and themes up on their home pages today. Google has a Google Doodle representing the Thanksgiving Day parade, with the Google letters as hot air ballons. Bing has a Turkey getting a warm kiss from a friend: For some...

Responding to changing consumer behavior, Google starts emphasizing BOPIS According to Adobe’s Digital Economy Index data, “buy online, pickup in store” (BOPIS) grew more than 250% year over year in August. The company also said that 30% percent of online buyers prefer...

WhatsApp is making it easier to quickly send a video message, much like users can send a quick voice message. Meta CEO Mark Zuckerberg revealed the new feature in a FaceBook post: New for WhatsApp — we’re adding the ability to instantly record and share a video message in your...

Looking to improve your agency’s acquisition and retention approach? Explore practical ideas to improve your churn rate here. To grow your agency, you need to lose some clients. While it sounds crazy at first, there is actually value in that thought. Understanding why...

Learn how this military-inspired strategy can help you prioritize keywords wisely and set the stage for long-term SEO success. Normandy was the beachhead in 1944. D-Day was the culmination of a successful head fake, surprising the Germans and helping to establish a strong...

It’s said that insanity is doing the same thing over again and expecting a different result, yet that is how half of organizations approach cybersecurity. According to IBM’s annual Cost of a Data Breach report, only 51% of organizations plan on increasing their security budget in...

Google is throwing its weight behind cross-platform message encryption, with plans to incorporate it into Messages. The EU has been pushing for regulation that would force companies to make their messaging platforms compatible with each other. Some experts have warned the measure...

That includes new price match monitors, buying guides and review summaries powered by Bing Chat. Microsoft has announced new AI-powered shopping tools powered by Bing and Bing Chat. These include new price match monitors, AI-generated buying guides, and review summaries, all...

Don’t think of it as an enhanced version of Google Support. Google has beta-launched a program for small businesses (SMBs) to help them become better marketers on Google. Called Small Business Advisors (SBA), the program offers 50-minute individualized consulting sessions...

Elon Musk has revealed Twitter’s financial state, painting a somewhat dire picture of the social media company. In a tweet, Musk says Twitter has suffered a precipitous decline in ad revenue. We’re still negative cash flow, due to ~50% drop in advertising revenue plus heavy debt...