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SEM

Seo

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A Google Search bug wreaked havoc on the search results Monday night

The issue lasted several hours yesterday, putting the SEO community in a bit of panic mode. Monday afternoon, the SEO community began to notice massive ranking changes in the Google search results. Initially it...
Posted On 13 Aug 2020
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How to craft a winning SEO proposal and avoid getting a silent ‘No’

Unlike paid media, earned media lacks the tools to form trustworthy predictions about the outcomes, which can make potential SEO customers indecisive. Let’s take a typical story of how the pitching process works....
Posted On 04 Aug 2020
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Why SEOs are going to miss the Structured Data Testing Tool

Google’s decision to deprecate the testing tool in favor of the Rich Results Testing Tool isn’t sad because of nostalgia, but because this feels like a downgrade masked as an improvement. Structured Data Testing...
Posted On 24 Jul 2020
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Bing

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Microsoft launches new audience network, ‘Audience Ads’ at Bing Partner Summit

New display network combines search signals, Microsoft’s AI assets and its audience graph, which includes LinkedIn. This morning at the Bing Partner Summit, at Microsoft headquarters, the company announced a new...
Posted On 15 May 2018
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AdWords Rolls Out Salesforce AccountLinking for Automated Conversion Imports

Early this summer, Google announced it was launching, via invite, a way to automatically import Salesforce data into AdWords. That function now appears to be rolling out generally. Salesforce.com is an option...
Posted On 10 Oct 2016
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“Add A Pitstop” Feature With Google Maps Now For iOS Devices

Google announced the ‘Add a Pitstop’ feature within Google Maps is now available on iOS devices in all countries where navigation is offered. Previously, if you wanted to get direction to a location outside of the...
Posted On 04 Mar 2016
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Business

Google

6 dimensions of online reputation that should guide your social media marketing

Posted On 27 Jun 2018
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Twitter introduces new US election candidate labels & launches its Political Campaigning Policy

Posted On 26 Jun 2018
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Facebook Audience Network opens inventory to in-app header bidding

Posted On 25 Jun 2018
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Facebook gives autoplay video ads in Messenger a go

Posted On 21 Jun 2018
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Mobile

Social

IRI to help Google measure offline sales impact of YouTube ads

Posted On 13 Oct 2018
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Facebook, Twitter grilled by Senate committee; Dorsey says company may label bots

Posted On 10 Oct 2018
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Good riddance to social media mass production

Posted On 03 Oct 2018
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