Conflicting hreflang directives and missing self-referencing tags are among the widespread issues plaguing international websites today. Implementing hreflang can be a challenging task for many SEOs. The countless...
You may see a change in the number of URLs reported in the Core Web Vitals report in Google Search Console More URLs are now being reported on in the updated Core Web Vitals report within Google Search Console....
Learn what happened on this day in search marketing history – including developments in SEO, PPC, search and digital marketing. Google Business Profiles new emergency help attributes for Ukraine support 2022: Google...
One of Bing’s differentiating strategies is to offer increasingly rich information on the first page of search results: “instant answers.” (Of course Google and Yahoo try to do similar things.) In the context of...
If you search for “cashmere sweaters under $100” on Bing or Bing Shopping, the search engine now understands what you mean, returning results for products in the category under the price point specified. Microsoft...
Not an “iPad killer” . . . a killer app for the iPad. Bing’s iPhone app was impressive, but with its new iPad app Microsoft has created an even more impressive app for a rival platform. It’s a great and very useful...
Target, Macy’s and other retailers are already gearing up for the upcoming holidays and the accompanying shopping madness. Insiders are anticipating a good season, thanks to consumer optimism and low unemployment....
Sure, you should be measuring revenue and leads related to your content marketing, but what are the other less-obvious benefits that content provides? How should content be measured and analyzed? Let us count the...