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Google rolled out version 202408 of its Ad Manager API, introducing new capabilities for advertisers and publishers. Why we care. The update enhances contextual targeting options and provides new tools for managing and analyzing ad supply chains, potentially improving ad...

Pinterest is rolling out new AI-powered ad tools and measurement partnerships to drive better performance and brand safety for advertisers. Pinterest is rolling out new AI-powered ad tools and measurement partnerships to drive better performance and brand safety for advertisers....

Pinterest is testing a new program that allows news outlets and publishers to sell ads on its platform using an auction system. Pinterest is testing a new program that could reshape advertising strategy, leveraging the relationships and expertise of news outlets and other...

Tencent Music Entertainment Group (“TME”, or the “Company”) (NYSE: TME and HKEX: 1698), the leading online music and audio entertainment platform in China, today announced that Ms. Linlin Chen has tendered her resignation from her position as the...

The global leading PV inverter and energy storage system provider, secured the top spot in the 2023 global PV inverter shipment rankings according to S&P Global Commodity Insights, reaffirming its position with exceptional capabilities. Over the past year, Sungrow has...

The Special Committee of the Board of Directors (the “Special Committee”) of Paramount Global (NASDAQ: PARA, PARAA) (“Paramount” or “the Company”) today confirmed that it has unanimously approved a merger agreement between Paramount and...

US consumers belonged to an average of 17.9 loyalty programs last year, according to a June 2023 report from Bond. However, only about half of those memberships were active. Here are three best practices from industry leaders to boost loyalty program engagement. Listen to...

How social search is redefining online discovery Social search is a major change from traditional search engines, focusing on social signals, user-generated content and community-driven discovery of information and brands. Unlike traditional search engines like Google, which use...

The Community Foundation of Broward has increased its support of the arts and culture scene in South Florida by awarding grants totaling $430,000 dollars to eight local arts organizations. The grants were approved at a recent meeting of the Community Foundation of Broward Board...

The platform hopes the changes will provide creators with deeper insights into their audience so they can optimize content more effectively. YouTube unveiled three new updates for content creators, intended to provide them with a deeper understanding of their audience and enhance...