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To be honest, Search Engine Optimization is not everyone’s cup of tea. To help our websites scale better in terms of their search engine rankings, we often end up hiring expert SEO professionals or agencies that do the deed for us. Even if we begin to take on the SEO tasks all by...

When building a new website, retaining and improving your SEO and organic traffic should be a key design goal. This requires a clear understanding of how SEO and website design work together and careful planning for the site migration. If everything is done correctly, you should...

SEO is a huge part of a business’s overall online reputation, and every startup needs to go through it as well. If you are a startup, you cannot simply ignore the crucial factors of your business i.e. the domain name of your website and its SEO strategy.  So, what does your...

If you work at a digital agency, we want to hear from you. With the advent of automation, machine learning and artificial intelligence, shifting channel opportunities and more, we are surveying digital agencies to understand how they are evolving to meet the needs of their...

In any business field, making sure to protect your business from being taken advantage of through the legal arena is something that every company must be prepared for. The larger you are, the more chances you are to be hit up with a lawsuit. John Andrews started a Sphinn thread...

Death is the inevitable result of life. We are born. Somewhere along the way we become useful. Then we become useless again and die. On this day, a life is gone. The life of the Content SEO. There are two types of SEO’s. Not WhiteHats and BlackHats, in case that’s...

A rapidly changing industry calls for a business that responds with innovation. There’s no room for complacency. Learn how Soleo is shaping the pay-per-call industry. If you change nothing, nothing will ever change. We’re making it our primary goal to improve advertising...

Not getting anyone to respond to your link outreach emails? Here’s a look at why they may be failing and what you can do to improve your open rates and ultimately your link counts. If you’ve ever built links, you know how difficult and tedious a process it can be. It’s...

Contributor Andrew Dennis shares recent tweets made by Google public Search Liaison Danny Sullivan and looks at how they’ve helped SEOs get a better understanding of what’s OK when it comes to link building. I feel invigorated.  For the first time in what seems like a...

In 2018, there’s still some confusion about which redirect is best to use for search engine optimization (SEO). There are many articles in the search marketing industry on the topic of 301 and 302 redirects, and many suggest that a 302 redirect will not pass PageRank and that 301...