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SEO 2021 in review: Endless updates, title rewrites, GMB becomes GBP and more

Despite facing a still-raging pandemic and a slew of updates, SEOs rose to the challenge. Here’s our recap of the year’s most important SEO stories and news. In 2021, SEOs faced a flurry of Google updates (including the highly anticipated yet possibly-overhyped Page Experience...
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Google December 2021 product reviews update is finished rolling out

Google has confirmed this update is now complete – days before the Christmas holiday. Google has confirmed that the December 2021 product reviews update is now finished rolling out. This update has officially completed rolling out a few days before Christmas. The...
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Google Review Snippets rich results report updated

You may see a reduction in the number of review objects in this report starting on December 14, 2021. Google has made an update to the review snippets rich results report within Google Search Console today. This change may result in a “reduction in the number of Review objects in...
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Free technical SEO training online next week

Grab your free pass now and join us online, Tuesday, December 14, for SMX Build: SEO for Developers! Finish 2021 strong and head into the New Year armed with sophisticated SEO tactics that drive measurable results — attend SMX Build: SEO for Developers online, next Tuesday,...
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6 tactics to rank better in Google Discover

While you can’t target users or interests, you can increase your chances of ranking better in Google Discover. At SMX Next, John Shehata shared the tactics he uses to up the odds and analyze what works. Google’s Discover feed presents mobile users with a stream of content based...
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Conductor raises $150M in funding

New investment will be a catalyst to shape the future of organic marketing, SEO, and content. Conductor has raised $150M in a funding round led by growth equity firm Bregal Sagemount. This news will allow Conductor to help companies increase traffic, conversions, and ROI from...
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10 reasons to attend SMX online Nov. 9-10

At SMX, you’ll learn actionable tactics, expert advice, and trusted best practices that can help propel your campaigns, company, and career to a new level of success. Technology is evolving at an unprecedented pace… and winning search marketers are harnessing that...
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How Google’s continuous scroll can affect impressions and CTR

Reporting remains the same in Search Console, but eliminating the line between pages may result in new user behaviors, which can create winners and losers. Last month, Google rolled out continuous scroll to its mobile search results pages. For users, the change represents a minor...
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Google makes it easier to remove images of kids from the search results

This may come in handy if you work in online reputation management. Google is now letting anyone under the age of 18, or their parent or guardian, to request the removal of their images from the Google Search results. The removal request can lead to the image no longer appearing...
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The possibilities are infinite (or at least the mobile SERPs are); Friday’s daily brief

Plus, how to build a marketing team that works Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to...