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The data issues with GA4 began around November 13, 2024. Many Google Analytics users have been reporting that GA4 is missing partial data starting on Wednesday, November 13, 2024. The data seems delayed more than it is normally delayed for some users. Not everyone is noticing...

Learn how to navigate the uncertain future of SEO, keep your career stable and prepare for the next growth phase. #opentowork – it’s the hashtag I keep seeing on LinkedIn from SEO professionals. Attached to this hashtag is a long post about the SEO being shocked and asking for...

Google said it is best practice to have all links present on both mobile and desktop versions. Google added a new best practice in its crawl budget documentation to say it is best practice to ensure all links are present on the mobile version, as it is on your desktop version, if...

Set your SEO team up for success with clear, performance-oriented goals that align with business objectives and foster collaboration. Setting clear goals is essential to measuring success in SEO. Goals become even more powerful when aligned with a well-defined strategy that...

Off-page SEO has evolved beyond link building. Learn modern strategies for building authority, reputation and visibility across platforms. Search has significantly evolved over the years. The way search engines work and how people search shift continuously. SEO tactics must keep...

Mustafa Suleyman, the CEO of Microsoft AI, said they “unshipped 27 features” in Bing. Mustafa Suleyman, the CEO of Microsoft AI, is working on simplicity after taking over as the head of Bing Search and AI efforts at Microsoft. Suleyman wrote on X, “Simplicity is one...

Dive into the lesser-known Crawl Stats reports, plus how to monitor Googlebot activity and identify actionable insights for enterprise sites. Tucked away in the Settings section of Google Search Console is a report few SEO professionals discuss, but I like to monitor. These...

SEOs can help boost digital marketing efforts through collaboration, all while championing the customer journey. In digital marketing, agencies and in-house teams often separate into specialized units like SEO, PPC and content marketing. While this division makes sense...

The antitrust trial over allegedly monopolistic practices in the $200 billion digital advertising industry could lead to significant changes. Google is on trial for allegedly abusing its dominance of the $200 billion digital advertising industry. The U.S. Department of Justice...

Land your next job in SEO or PPC. These brands and agencies are hiring to fill open search marketing positions right now. Looking to take the next step in your search marketing career? Below, you’ll find the newest jobs at brands and agencies in SEO, PPC and digital marketing –...