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Snap to Require Employees In-Office in February

Snap appears to be doing an about-face on remote work, requiring the majority of employees in-office in February. Like many tech companies, Snap has embraced remote work since early in the pandemic. The company even announced it was closing its San Francisco offices as a result...
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Shopify is testing a new universal search feature

But the new feature could hurt merchants who decide not to pay to rank higher in results. Google may have a new shopping competitor on its hands. Shopify is testing a new feature in its app that allows customers to search across all merchants on the platform. How it works. The...
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The NSA Pushes for Adoption of Memory Safe Coding Languages

The National Security Agency (NSA) is pushing for the adoption of memory safe coding languages in an effort to improve security. Software memory issues constitute one of the biggest sources of vulnerabilities for bad actors to exploit. Older, more established programming...
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How brands and agencies are reacting to Elon Musk’s radical changes at Twitter

As brand safety risks increase, some advertisers are waiting to see whether Twitter will be a respected platform or a free-for-all hellscape. Last week, Twitter’s new chief twit, Elon Musk told advertisers he was buying Twitter because human civilization needed a town squar...
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How PMC launched its CDP strategy

The media company tackled a future of third-party cookie loss with a first-party data strategy. With the ambiguity around the future of cookies, Penske Media Corporation (PMC) wanted to be certain what its next move was regarding a first-party data solution. PMC is a global media...
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6 Amazon marketing strategies to implement in 2022

New sellers continue to flood the channel while existing brands are ramping up their own efforts. Amazon’s reign as the king of ecommerce won’t end any time soon. More than 2 billion people visit Amazon each month, according to Statista. So, how do you stand out and generate more...
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Facebook buys AR startup building a 1:1 digital map of the physical world

The acquisition appears to be about augmented reality, but Scape Technologies’ capabilities go way beyond AR. Facebook has reportedly acquired Scape Technologies, a UK augmented reality (AR) startup. TechCrunch estimated the purchase price might be around $40 million. If...
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Samsung Users May Finally Get Seamless Android Updates

Samsung users may finally get seamless Android updates, easing a major pain point with some of the world’s most popular smartphones. Android, especially on Google’s own line of Pixel phones, has had the ability to download and install system updates in the background, without...
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Forecasting web traffic using Google Analytics and Facebook Prophet

Learn how you can predict traffic changes and forecast when periods of stagnation or negative growth are to be expected. Ready to learn a quick-and-easy way to get traffic predictions for any amount of time in the future? Seriously. This article will show you how you can: Predict...
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Halloween Google doodle tells the story of Jinx, the lonely ghost

To celebrate today’s trick-or-treating festivities, Google put together a mini-movie about a ghost who just wants to join in on the fun. For this year’s Halloween holiday, Google pulled together its full team of doodlers to develop and produce a ghost story. The story —...