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Google said it went from using your HTML title tag 80% of the time to 87% of the time in the past couple of weeks. Google has confirmed that it not only made a change to what title it shows in the search results but also disclosed how much of a change it actually was. For the...

Tracking and performance reports in Google Search Console won’t be affected. As part of the page experience update, Google News will be displaying both AMP and non-AMP web content, the company announced in an email to publishers on Friday. The platform will also no longer render...

The data won’t be replaced or backfilled, as we hoped for. Last week, Google had one of its typical reporting issues where we thought maybe the data was delayed due to some pipeline bug. But it turns out the data that was lost, is likely gone forever and won’t be backfilled...

It took an extra two weeks longer than expected to roll out. Google has completed the rollout of the link spam update it started just over four weeks ago. “The link spam update is now complete,” Danny Sullivan said via the Google Search Liaison account. What took so long. Google...

Plus, Instagram tests out more ecommerce support and adds contact “Limits.” Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up...

Also, Target impression share in Microsoft Advertising grows. Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get...

A new spam algorithm is rolling out over the next two weeks aimed at fighting link spam more broadly. Google is rolling out the link spam update today and throughout the next two weeks. This link spam update targets spammy links “more broadly” and “across multiple languages,” Duy...

After 12-days, Google said the July 2021 core update is done. It rolled out between July 1st and July 12th. Google has confirmed that the July 2021 core update is now “effectively complete.” Google wrote on the Search Liaison Twitter account “the July 2021 core update rollout is...

Maximize your visibility in Google Shopping by using these two tools to augment and optimize your product feeds. The closure of non-essential businesses has driven consumers online for their retail needs, resulting in Black Friday-levels of traffic as well as double and...

Also, non-AMP content now in top stories carousel. Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered...