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Microsoft Bing announced they are shutting down the Bing Ads Express service because their customers need more granular controls when managing search campaigns. The service is being shut down on July 30, 2014 and there seems to be no migration path from those running ads on Bing...

Last week, I noticed a public post by Duane Forrester, the former Bing webmaster outreach person, on Facebook sharing his disappointment with the current state of Bing’s webmaster outreach efforts. As you know, Duane left Bing towards the end of last year and since then, it...

Microsoft Bing published a blog post on how they decide on what title tags to publish in their search results. We covered this in detail most recently via a Google Matt Cutts video on how Google selects a title tag. So let’s go over it with Bing, which is fairly similar....

Initial support is limited to callout extensions. Bing Ads rolled out account level ad extensions in September 2017, allowing advertisers to assign an extension across all the campaigns in an account. Now, there is finally starting to be support for them in Bing Ads Editor....

Bing announced yesterday that this summer Bing will begin defaulting all search over HTTPS/TLS, which means they will be stripping out the keyword referrer data to web sites. Bing is doing this to secure their search results and protect their searchers, just like Google did back...

Most of you know I am an Apple fan, which has historically put Bing, operated by Microsoft, at a disadvantage with me. But for Bing to come back to me and change my headshot on my knowledge panel for a search on my name in their search engine – well, it is insulting. And to...

New display network combines search signals, Microsoft’s AI assets and its audience graph, which includes LinkedIn. This morning at the Bing Partner Summit, at Microsoft headquarters, the company announced a new display network, the Microsoft Audience Network (MSAN). Though the...

Early this summer, Google announced it was launching, via invite, a way to automatically import Salesforce data into AdWords. That function now appears to be rolling out generally. Salesforce.com is an option available under the Linked accounts menu. This morning was the first...

Google announced the ‘Add a Pitstop’ feature within Google Maps is now available on iOS devices in all countries where navigation is offered. Previously, if you wanted to get direction to a location outside of the route you’ve charted on Google Maps you would have to leave the...

Search Engine Optimization (SEO) is one of the most significant aspects of internet marketing. When it comes to running an online marketing campaign successfully, the importance of implementing proper SEO strategies can never be ignored. Hence, hiring a good SEO agency is...