off

5 things your Google Data Studio PPC Dashboard must have

Set yourself up for more success. Learn how to take your PPC dashboard from good to great using Google Data Studio. If you’re just getting started with Google Data Studio, you’ve probably experienced blank-page syndrome. You get your data source connected, open up a new file, and...
off

Why on-site search should be a priority for marketers

On-site search can provide marketers with key insights into their audiences. At SMX Next, Stephen Rahal shows how to optimize this important site function. “Content has become the primary tool that we use to create a dialogue with our prospects and to cultivate relationships with...
off

China Exported 500,000 Electric Vehicles in 2021, Leading the World

China is the leading electric vehicle (EV) exporter, exporting some 500,000 units in 2021 alone. Western countries have been eying China as the country has taken the lead in manufacturing, 5G, and other industries, and as its GDP continues to grow. There’s now another area where...
off

Bing Webmaster Tools new Site Scan feature finds SEO issues

New goodies are in Bing Webmaster Tools; first we got a competitive link tool and now a new SEO audit tool. There is a new feature that was just released in the new version of Bing Webmaster Tools, it is called Site Scan. Site Scan is a site audit tool which crawls your site and...
off

Google Broad Core Algorithm Updates: Everything you need to know

What is a broad core algorithm update? Learn the complete history of Google’s core updates, what they are, and what’s important for SEO. On this date in 2018, for the first time, Google confirmed a type of update that eventually came to be known as a broad core...
off

For the first time, full-screen ads arrive on Twitter in the form of Fleet ads

The social media platform is also looking into other full-screen ad formats. Twitter is now testing Fleet ads, which would bring vertical format, full-screen ads to the platform for the first time, the company announced Tuesday. Fleet ads support 9:16 aspect ratio video (up to 30...
off

3 ways to optimize internal linking

Poor internal link structure can end up harming your site’s rankings. At SMX Next, Jonathan Epstein showed how marketers can prevent PageRank loss with better internal linking. Links are one of the primary ways Google and other search engines understand and rank websites....
off

Google Ads latency issues and error messages within advertiser console

Google has confirmed the issue and is currently investigating these reports. Over the past few hours, search marketers have been complaining about slowness, errors and other unexpected issues within the Google Ads advertiser console. Google has posted a status update just now...
off

Honda and Sony Partnering on Electric Vehicle Efforts

Honda and Sony are working together, forming a new company to sell electric vehicles (EVs) as the entire industry pivots away from gasoline engines. Sony showed off its Vision-S SUV at CES 2022, a sleek-looking EV born as a result of the response Sony received from unveiling the...
off

UK Will Require Tech Firms to Verify User Identity When Posting Online

The UK is preparing to implement its Online Safety Bill, including provisions that will require tech firms to combat online trolls with ID verification. The nature of the internet has often been at odds with societal good. By design, the internet was built around anonymity. In...