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Organic engagement and traffic from social networks has been shrinking every year. Social media as we’ve known it seems to be in its dying days – with one notable exception, Tiktok. That’s according to a new social media engagement rate benchmark report. TLDR. There are five...

Done right, location-specific landing pages can build trust and authority for your business. Get better local SEO results with these tips. For businesses with physical locations, creating landing pages for your city or town is a great way to boost local visibility. Local landing...

Learn how your PPC campaigns can reach more B2B enterprise customers with the right content, tracking and measurement tactics. B2B marketing leaders voice similar concerns around paid search: “We’re not reaching the right people.” “We need to attract more decision-makers.” “We...

Dish Network is experiencing a major outage, one that has crippled its website and stopped employees from working. According to The Verge, Dish began experiencing issues Thursday morning. The company’s website displays a notice saying it is experiencing problems, and t...

And, what to do when there’s no easy way to appeal to everyone. As lockdowns begin lifting, businesses have to consider how their reopening might be perceived by customers. While some customers are eager to return to their pre-pandemic activities, others are reluctant for fear of...

Bing is celebrating Veterans Day today by featuring an image on its homepage from the Covina Rotary’s Club Field of Valor, an art installment of 2,000 American flags constructed on the grounds of a Covina, California school. The homepage includes links to: More images of the...

Google confirmed this test will impact 4% of Canadians. It’s similar to what Google did in Australia in 2021. Google is conducting a small test where the search company is blocking news content in Google Search for fewer than 4% of Canadian users for the next few weeks. A...

Twitter discontinues co-tweeting feature after it failed to meet expectations under Elon Musk’s leadership. Twitter has just announced the end of CoTweets. They put out a statement in their Help Center that the new feature, which started in July, will be sunset by the end...

Microsoft has not provided a timeline for when brands will be able to directly purchase ads within the chatbot. During a recent private meeting with a leading ad agency, Microsoft presented a demo of the updated Bing and revealed its intention to permit paid links within search...

Following multiple reports of its chatbot getting confused, Microsoft caps how many questions users can ask per session and day. Bing chat sessions are now capped at 50 questions per day and 5 per session, Microsoft announced. There have been many bad examples shared of the new...