By

And, the review stars are back in Google Search results. Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it...

Twitter plans to add a pay-per-article feature, one that would give publishers another monetization option. CEO Elon Musk tweeted about the new feature: As Musk says, the new feature could be a “win-win” for all parties. Users often want or need to access information in a single...

The new features are being announced at the IABFronts conference this week. This week YouTube announced new strategies for incorporating Shorts to engage new audiences. Expanding Shorts into Video reach campaigns Positioning alongside trending Shorts content First Position on...

Learn key areas where traditional search engines like Google and AI chatbots like ChatGPT have the upper hand. Marketing conversations nowadays almost always involve artificial intelligence, particularly when it comes to the future of search. Will AI chatbots powered by large...

Walmart is relying on AI to help it negotiate prices with vendors, revealing some surprising insights. AI is the new darling of the tech industry, with OpenAI, Microsoft, and Google leading the way. Walmart may not be the first company that springs to mind in the context of AI,...

Microsoft has rolled out support for iMessage to Windows 11, via Phone Link for iOS. Microsoft announced plans in March to bring Phone Link support to iOS, giving Windows users the ability to integrate iMessage with Windows 11. The company is now rolling the feature out globally:...

First Yandex, and now Bing has beaten Google to offer Bitcoin conversion prices. Bing has announced that people can find the current rates by doing a search on Bing. Bing shared the news in a blog post today. It can be triggered in various ways, such as asking “one dollar in...

Google added a new recommended author.url property to the article structured data documentation. Google updated the article structured data help document to add new author properties to the list of recommended properties you can use in Google Search. The company said it added a...

To use the feature, tap “Edit profile,” then “Links,” then “Add eternal link.” You can then drag and drop the links in the order you want them to appear. Instagram users can now add up to five links to their profile bios. This new feature was announced in a brief post on Mark...

In part 2 of his series on evaluating PPC candidates, columnist Brett Middleton shares some tests you can administer to determine whether a potential hire is a good fit for your business. Previously, we discussed how to find good PPC candidates for your particular company, but...