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Reddit has launched Contextual Keyword Targeting and Product Ads, to help advertisers reach new and valuable audiences. Reddit launched two new ad products today – Contextual Keyword Targeting and Product Ads. The new features have been rolled out to help advertisers reach...

Apple announced a slew of new features for iOS 17 at WWDC, and offline support in Apple Maps is one of the big ones. Google Maps has long had the ability to function in offline mode, but the feature has been conspicuously absent from Apple Maps. The iPhone maker is addressing...

Learn these data-collection hacks to reach customers with the right message on the right channel. A real emphasis has been placed on the collection of first-party data. Pairing a first-party data strategy with a one-to-one marketing strategy will help your teams remain aligned to...

Earlier this month, Microsoft announced a number of new features for Bing Chat, now many of them are live. Earlier this month, Microsoft announced several new features for Bing Chat, to celebrate the launch of Bing Chat and co-pilot 100 days ago. Some of those features w...

Plus, Google Search Console Insights report is now open to all Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get...

Twitter has lost its second head of trust and safety since Elon Musk’s takeover, with a report that Ella Irwin has resigned. Irwin told Reuters late last week that she had resigned. Irwin had served in the role since November, when her predecessor, Yoel Roth, also resigned. Irwin...

A well-known, top rated and trusted brand entity is the cornerstone of organic visibility. Here’s how to build yours in five steps. Google’s announcement of Search Generative Experience (SGE) and the release of Bard are reshaping the digital landscape. These evolutions have...

From privacy legislation to campaign consolidation, here’s a rundown of events that significantly impact the search marketing industry. Marketers have relied on paid and organic search to deliver steady results time and again over the past decade. Changes occurred gradually,...

T-Mobile CEO Mike Sievert minced no words about his views of remote vs in-office work, saying, “y’all gotta get back to the offices.” Remote work continues to be a source of contention in many businesses, with workers reluctant to return to the office after the pandemic changed...

Learn how intelligence informs sellers through the ever-changing buyer journey on The MarTech Podcast. What do craft beer, food delivery and B2B buyers have in common? A call for more personalization because of younger, more digitally native buyers. These themes are explored in...