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10 big changes with search engines over my 20 years of covering them

Search Engine Land founding editor Danny Sullivan looks at how search has changed over the two decades he’s been writing about it. Today is my 20th anniversary of covering search and search engines. To mark the occasion, I wanted to reflect on some of the big changes th...
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Adobe Project Fast Fill Brings Generative AI to Video Editing

Adobe has unveiled Project Fast Fill, an effort to leverage the power of generative AI to edit and manipulate videos. Video editing is far more difficult than standard image editing, but Adobe believes generative AI is the key. The company unveiled its Project Fast Fill at its...
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Amazon Echo Now Offers Local Search With Help From Yelp

Voice assistant offers basic business information via audio, additional details in its mobile app. From Siri to Google Now and Cortana, local search has always been a killer use case for search/personal assistant technology. And now Amazon’s Echo is playing in that space, too....
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Bing turns 10: Why it’s been more disruptive than you think

A look back, and ahead, at Microsoft’s search business. Ten years ago today, Microsoft launched Bing. A decade in, Bing’s evolution looks different depending on your perspective. After investing billions, Bing’s market share is still small, but Microsoft has stayed...
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App marketers can now upload customer IDs to AdWords for targeting on Google Display Network

The new bulk IDFA/advertising ID upload feature helps developers try to re-engage users on iOS and Android devices. To help app marketers improve retention and engagement rates with users who have already downloaded their apps, Google has added the ability to upload advertising...
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TikTok set to trial ad-free subscription for $4.99

The social platform, which generates the majority of its income from ad revenue, is reportedly keen to diversify where its money comes from. TikTok may soon pilot an ad-free subscription service on its app. Code within the social platform suggests that subscribers may soon be...
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How your old content can help with SEO

Looking to get the most SEO value out of your content marketing efforts? Columnist Tamar Weinberg explains how to breathe new life into your content assets. As the volume of content on the internet continues to expand at jaw-dropping rates, it’s getting harder and harder to...
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Webinar: Advanced Google Performance Max strategies

Paid search experts unveil what you need to take your business above and beyond the competition. If e-commerce is the heart of your business, staying ahead is not an option – it’s a necessity. Join paid search experts who unveil the strategy and innovation needed to take your...
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Microsoft Working On New Foldable Phones — But Will Anyone Buy Them?

Microsoft is reportedly working on a new generation of foldable phones, but the company will have an uphill battle convincing users to buy them. Microsoft has been experimenting with foldable phones, most notably its line of Surface Duos. The phones sported two separate screens...
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Realize your definition of success: an eBook for today’s marketers

No two businesses are alike. Your products, services, goals, perspective and definition of success are undoubtedly unique. Your marketing should be, too. So why are so many marketing solutions inflexible and one-size-fits-all? Here at the Bing Network, we’re committed to helping...