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When building a new website, retaining and improving your SEO and organic traffic should be a key design goal. This requires a clear understanding of how SEO and website design work together and careful planning for the site migration. If everything is done correctly, you should...

Recent updates have made Showcase ads appear for more specific queries while the addition of video is giving retailers a new, visual way to promote their brand. When Google announced Showcase Shopping ads in 2016, two objectives were mission critical: to help shoppers discover...

Small businesses are feeling very positive these days. According to the National Federation of Independent Businesses (NFIB), this optimism has reached record-breaking levels. A recent NFIB report showed that August’s Small Business Optimism Index came in at an all-time high of...

SEO is a huge part of a business’s overall online reputation, and every startup needs to go through it as well. If you are a startup, you cannot simply ignore the crucial factors of your business i.e. the domain name of your website and its SEO strategy.  So, what does your...

Regardless of niche, it’s time to up your mobile SEO game, and AMP can help with that. Learn specific steps you can take. Google’s commitment to the mobile consumer user experience has proven unrelenting; today, brands that fail to prioritize mobile are missing out on...

Version 5 is out for Google PageSpeed Insights, and it provides a wealth of information. Google has quietly rolled out a new update to its PageSpeed Insights tool, the first large update since January 2018 when Google began using real user data from the Chrome browser to measure...

If you work at a digital agency, we want to hear from you. With the advent of automation, machine learning and artificial intelligence, shifting channel opportunities and more, we are surveying digital agencies to understand how they are evolving to meet the needs of their...

Facebook might have been hit by scandals recently, but it remains the biggest social media website in the world, with a reported 2.23 billion active monthly users as of the second quarter of 2018. Given the platform’s massive user base, posting content through a Facebook Page has...

Organic success on Facebook may have become harder for brands in the past few years – and will become all the more so with the upcoming change to its News Feed – but the same doesn’t necessarily apply to its paid advertising options. Facebook has seriously invested in presenting...

The agenda for our upcoming SMX West show is live and we’ve opened up our “speaking pitch” form. SMX West takes place on January 30-31, 2019 at the McEnery Convention Center in San Jose, California, and we’re looking for speakers. To increase the odds of being...