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New Instagram Stories tool lets you quickly feature Story mentions from other users

The tool shows the total number of mentions, making it especially useful for brands managing a high volume of UGC. Instagram Stories has a new tool in ‘Create’ mode, enabling users to view, stylize, and quickly feature @mentions from other accounts. Here’s how it looks...
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7 mistakes to avoid when optimizing your Instagram account for SEO

Search engine optimization is a powerful tool for increasing your website traffic. But your Instagram account is also crying out for attention and wants to appear at the top of search results. Obviously, you work hard to make your website climb to the top of the search engine...
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U.S. Senate Committee Investigating 5G Supply Chain Security

U.S. Senator Roger Wicker, who serves as chairman of the Senate Committee on Commerce, Science, and Transportation is convening a hearing to investigate 5G vendor security. The hearing will investigate “the security and integrity of the telecommunications supply chain and efforts...
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Bob Chapek Replaces Bob Iger As Walt Disney CEO

Closing out one of the most successful runs as CEO, Bob Iger is stepping down and being replaced by Bob Chapek as head of Walt Disney. Iger has been CEO of Walt Disney for 14 years, and helped the company grow to one of the biggest entertainment powerhouses in the world. Under...
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Japan Encourages Telecommuting Over Coronavirus Fears

As the coronavirus spreads, Japan is now encouraging companies to have their employees telecommute in an effort to contain the virus. According to Reuters, “Japan has 160 cases of infections from the disease known as COVID-19, as well as 691 discovered on board the Diamond...
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An agency veteran goes in-house to help build and lead a new PPC team

T-Mobile’s Natalie Barreda shares insights on bringing PPC in-house — and advice for building strong agency relationships. After working for many years with agency partners to plan and execute paid search, it took T-Mobile US just five months to transition all paid...
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CallRail adds call analytics integration with Google My Business

Call tracking makes more data available to marketers than GMB insights. Call tracking intelligence company CallRail has launched an automated call analytics integration with Google My Business (GMB). According to Chief Product Officer and Co-Founder Kevin Mann, the product...
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Facebook testing two new ad features: in-app checkout for Facebook ads, new ad unit for Instagram

A small set of advertisers have access to the the in-app checkout feature for Facebook News Feed ads. Facebook announced Monday it is testing two new ad features: an in-app checkout experience for dynamic ads running in the Facebook News Feed and the ability to turn organic...
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Happy 15th birthday to Google Maps, the company’s second most important product

Google updates the app that embodies its commitment to local search. Google Maps is probably the company’s second most important product after Search. One of the more remarkable things about it is: a $63 billion company like Uber would probably not be possible without it....
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New Apple Maps Rolls Out Nationwide

Apple has been working on improve Maps since 2018 and the company announced the new version has rolled out to all U.S. customers. Image Source: Apple Apple Maps has lagged behind Google Maps since its introduction, but Apple began an intense effort to close the gap, deploying...