off

OQC Founder, Dr. Peter Leek, appointed as Chief Scientific Officer

a global leader in quantum computing solutions and spin-out from Oxford University’s Department of Physics, today announced the appointment of Dr Peter Leek as Chief Scientific Officer. Leek, the visionary behind OQC’s core technology, will lead the company’s...

CGTN: Five decades on, China and Malaysia to accelerate building a community with a shared future

Construction of the East Coast Rail Link (ECRL), a mega rail project under the Belt and Road Initiative in Malaysia being built by the China Communications Construction Company, is in full swing. The project, 60 percent of which was completed in March, is expected to greatly...

Victoria’s Secret, Vitamin Shoppe tips for building a successful loyalty program

US consumers belonged to an average of 17.9 loyalty programs last year, according to a June 2023 report from Bond. However, only about half of those memberships were active. Here are three best practices from industry leaders to boost loyalty program engagement. Listen to...

Social search and the future of brand engagement

How social search is redefining online discovery Social search is a major change from traditional search engines, focusing on social signals, user-generated content and community-driven discovery of information and brands. Unlike traditional search engines like Google, which use...

10 search marketing takeaways from digital marketing leader Aaron Levy at SMX Advanced

1. Search will not die but it will evolve from its current state so long as marketers stop clinging to outdated views of paid search as a perfect direct response channel. “Search survived some serious hits, in the case of the show, Nuclear Fallout, it carries the weight of what...

Community Foundation of Broward Grows its Support of South Florida Arts and Culture Scene with Grants to Eight Arts Organizations

The Community Foundation of Broward has increased its support of the arts and culture scene in South Florida by awarding grants totaling $430,000 dollars to eight local arts organizations. The grants were approved at a recent meeting of the Community Foundation of Broward Board...

How Amazon Prime Video and Netflix are balancing subscription and ad revenue

Most major streaming services, with the exception of Apple TV+, are offering a hybrid of ad-supported and ad-free plans. But the degree to which they really seek out and rely on ads as a main revenue driver varies widely, our analyst Ross Benes said on the “Behind the Numbers”...

Google’s Gary Illyes: Lastmod Signal Is Binary

In a recent LinkedIn discussion, Gary Illyes, Analyst at Google, revealed that the search engine takes a binary approach when assessing a website’s lastmod signal from sitemaps. The revelation came as Illyes encouraged website owners to upgrade to WordPress 6.5, which now...

Google’s Structured Data Update May Boost Merchant Sales

Google updated their structured data guidelines to reflect support for a sitewide return policy within the Organization structured data. This eliminates the need to add redundant return policy information for every product listing structured data and can result in more traffic...

Apple’s AI Push: ChatGPT For Everyone, But At What Cost?

At its annual developer conference, Apple announced a wave of AI-powered features for users of the latest devices. While these developments showcase new ways to use generative AI, they raise questions about the potential impact on content creators, publishers, and search and...