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The new Bing Webmaster Tool can also be used to edit robots.txt files and check URLs for errors instantly. Bing has added a robots.txt tester to its Webmaster Tools, the company announced Friday. The new feature allows SEOs to analyze their robots.txt files and highlights issues...

The change removes visibility into more than 20% of search terms, one agency finds. This morning, I negated a word that cost a campaign more than $3 for the one click it received in a brand campaign last week. I didn’t add the whole query, just one irrelevant word that triggered...

Pages also now have an ‘Events’ tab for to feature their (virtual) events. LinkedIn rolled out new features for Pages Wednesday to help companies promote their events, learn more about their followers and facilitate communication among employees directly on the...

Study by SEMrush found only 1% overlap in answers to the same voice queries across platforms. Voice and virtual assistants were, for about two or three years, probably the hottest topic in search and SEO. The hype has subsided as Google Home and Amazon smart speakers have, so...

Amazon’s plans to use autonomous drones for package delivery took a big step forward with FAA approval to begin testing. Amazon Prime Air has been working toward the use of drones to deliver packages to consumers in 30 minutes or less. According to Reuters, the FAA just approved...

A new partnership with Shutterstock opens up the stock image library to advertisers. Microsoft Advertising advertisers can access Shutterstock’s stock photo library of more than 320 million images for their search campaigns. Announced Tuesday, the new partnership makes stock...

For back to school season, know that virtual and online schooling is top of mind, and parents are leveraging search to know and do more. Back to school can often look different state by state and school district by school district, but one thing we know is this year’s back to...

Bing does not want to index and show search results for low quality, spammy or manipulative content. In our ongoing coverage of Bing’s search ranking factors, which the company listed out when it published its new webmaster guidelines, I asked the search company about its...

Google is also limiting reporting data to the last three years. Google has launched a new AdSense reporting page, the company announced Tuesday. The new Reports page will be rolling out in phases and it could be up to two weeks before it reaches all publishers. The new AdSense...

Initially launching in India and other regions where Google had content gaps, Google is now testing this in the US. Back in 2018, Google began testing a way for searchers to submit questions to Google manually. It launched in Google India in 2019 as Question Hub, a way for...