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AdWords Keyword Planner update appears to be rolling out in the new interface

The latest version features streamlined workflows and reflects the design updates in the new AdWords experience. Google appears to be rolling out an overhaul of AdWords Keyword Planner in the new AdWords interface. The workflows in the new Keywords Planner are much more...
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Microsoft Azure Issues Impacts COVID-19 Updates

An issue with Microsoft Azure has impacted the UK’s Public Health England (PHE), interfering with its ability to update the notification dashboard. The PHE notified individuals via Twitter that it was experiencing an issue. According to PA Media, Microsoft quickly confirmed the...
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Next on MarTech Live: Email as Part of a Modern Multi-channel Strategy

Email marketing remains one of the most important marketing channels for both B2B and B2C. On Wednesday, September 16 at 1pm EDT, MarTech Today’s, Editorial Director and host of MarTech Live, Kim Davis, will be talking with marketing leaders about email marketing, from the...
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Bing Adds Lottery & Powerball Numbers To Search Results

Did your odds just increase? Bing added winning lottery numbers to their quick answer box. Bing announced you can now check to see if your lottery ticket matches the winning lottery numbers just by searching Bing.com. Weeks ago, both Bing and Google failed at showing lottery...
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Is Google’s Search Market Share Actually Dropping?

In a followup to his 2014 survey, contributor Eli Schwartz shares his data on search engine market share and looks at how it’s changing over time. Last year, I conducted a comprehensive survey to discover the search engine preferences of internet users and learn who truly...
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Google+ Growing Your Social Network: Quantity vs. Quality

There is an ongoing discussion trying to better understand what Google+ brings to the table. Recently, the stats were released that Google+ now has 90M users and about 60% log in every day. Will Google+ ever be that “Facebook killer” that everyone keeps speculating? That has yet...
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Decode the science of SEO- Live webinar Tuesday!

Since it first debuted in 2011, Search Engine Land’s Periodic Table of SEO has become a globally recognized tool that search professionals have relied on to help them understand the elements essential to a winning SEO strategy. And while much of the foundation of search engine...
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Oracle Loses Pentagon Contract Appeal

A judge has ruled against Oracle in its appeal of how the Pentagon handled its JEDI cloud contract. Microsoft made headlines when it won the Joint Enterprise Defense Infrastructure (JEDI) Pentagon contract, worth some $10 billion. The win was seen as a major coup for the company...
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How machine learning gives search and digital marketers an advantage

This e-book from Acquisio describes the data science behind machine learning and how marketers are harvesting this science to solve complex problems. Learn the challenges, the benefits and the risks around machine learning technology. After reading this e-book, you’ll understand:...
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Microsoft Advertising expands LinkedIn Profile, dynamic remarketing, in-market audience targeting

B2B marketers can use LinkedIn Profile targeting in Search and Audience campaigns in more countries. Retail advertisers can retarget product engagers automatically with dynamic remarketing ads. Microsoft is rolling out more access to three of its audiences targeting option...