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Could Google Alerts spam hurt your SEO?

Although a relatively undocumented spam method, you should report it to Google and then disavow the links through webmaster support tools. You know what Google Alerts are, right? Well, there are some spammy results showing up in Google Alerts and people are starting to think it...
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Let’s get visual: Shopping from within images

Columnist Christi Olson outlines exciting developments that bring image search and shopping together to enhance the search experience for users. A little over a year ago, I published an article on the importance of data feeds as influencers of future search: Structured data feeds...
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The Ultimate Guide To Bing Webmaster Tools

Contributor John E Lincoln has put together this comprehensive guide to getting started with Bing Webmaster Tools. Bing has generally been great to SEOs and webmasters, and nowhere is this more apparent than with Bing Webmaster Tools. In many ways, Bing Webmaster Tools is...
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Even as more people shop online, searches for ‘available near me’ up over 100% vs. last year

Google’s Reena Nadkarni explains what retailers can do to drive local sales. Despite new state lockdowns and significant e-commerce growth over Black Friday weekend, large numbers of consumers continue to shop offline. Beyond this, local shopping remains critical for most...
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Slack CEO: No Intention To Make Slack Free

“There is definitely no intention to make Slack free,” says Slack CEO Stewart Butterfield. “What we’ve seen in the last little while is the biggest telco in North America is wall-to-wall on Slack. The operator of the largest integrated health care system in the United States is...
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Google Maps local listing now showing web search results

As you scroll through the local listings in Google Maps, Google may show you web results at the bottom. Brian Barwig spotted Google displaying web search results in the Google Maps local search results listings for an individual business. Brian, a local SEO, said “we are noticing...
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Bing Gains In Customer Satisfaction, Facebook “Near The Bottom” — Report

The 2011 American Customer Satisfaction Index (ACSI) “e-business report is out. Google, Bing and the entire “Internet Search Engines & Portals” category seems to have done well. In particular Bing and Ask improved significantly over last year. Facebook’s report card, on the...
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Here’s how to monitor for negative SEO

Combat spammy inbound links, affiliate hijacking and scraping content to avoid negative impacts on your rankings. Soccer great Mia Hamm said, “It is more difficult to stay on top than to get there.” True in sports, that sentiment also can be true in SEO. Any website in the...
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New Quality Score metrics: What matters most, and how to improve your ads

Looking for ways to gain an advantage in paid search? Columnist Kevin Lee has some ideas to increase Quality Score metrics and surpass your competitors. As you are no doubt aware, Google recently added additional reporting and transparency to the Quality Score (QS) metric that’s...
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Huawei Willing to Meet Any Demand From Swedish Government

Huawei has signaled it is willing to meet any demand the Swedish government may impose to avoid being banned from the country’s 5G networks. Huawei is under increased pressure globally as multiple countries implement bans and restrictions on the Chinese telecoms firm. While the...