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Oracle’s TikTok Purchase On Hold Indefinitely

Oracle’s bid to purchase TikTok, in conjunction with Walmart, is on hold indefinitely as a result of the change in administration. The Trump administration aggressively went after a number of Chinese companies, including Huawei, ZTE, Xiaomi and TikTok, accusing them of being a...
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Old content still showing up in Google search results? Google might not find that content important

Google explains how crawl rate can be used as confirmation that a page is OK to remove from your website, and thus their index. Have you ever been in a position where you have removed pages from your website and it has taken Google a really long time to remove that content from...
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Methbot, fake news and five other reasons SEM/SEO interest will surge

Columnist Kevin Lee is predicting that 2017 will be another great year for paid search, due in part to events both within and outside of the industry. Based on what I’ve seen across my diverse set of clients, and talking to others in the industry, I’m predicting 2017 will be...
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Video: Amazon’s New Electric Vans Quietly Delivering

Amazon has just launched their first electric Rivian delivery vans on the road in Los Angeles. Customers will begin seeing the custom electric delivery vehicles in up to 15 additional cities in 2021. The company plans to have a 10,000 electric delivery fleet operating on the road...
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Marketers say COVID vaccines create hope for quick return of in-person events

But whether organizers can safely get conferences up and running in 2021 is another question altogether. “We can’t wait to come back,” says Michael Bartholow about attending in-person conferences. “It’s really one of the best parts of a lot of our jobs.” But asked when he will...
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Bing Tests New “Favorites” Feature That Lets Users Bookmark Images

Still in beta, the new feature is available only for users signed in to their accounts on a desktop. Bing is testing a new “favorites” feature that lets users bookmark images when signed into their Bing accounts on a desktop. According to the announcement, as long as images are...
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Google Search Console Discover performance report now includes all data

Also be on the look out for the new origin referrer for Chrome Google Discover traffic. Google announced that the Discover performance report within Google Search Console will now include all data, including Chrome data. As you may know, users can access stories from Google...
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Twitter Celebrates 5th Birthday With Conan Show Appearance, New Video & More

witter’s 5th birthday celebration is underway — the company is sharing a new video, new website, blog posts, and has a national TV appearance on tap, too. Twitter co-founder Biz Stone is scheduled to appear on tonight’s Conan show on cable network TBS. That’ll be the cap ...
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How small businesses can see big results with foundational SEO

Where can you put 20% effort for 80% SEO return? Contributor Marcus Miller outlines SEO tactics SMB owners can use for easy but effective wins. Whether you are just starting on your search engine optimization (SEO) journey or have been at it for years, there’s a good chance some...
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10 AdWords ad copy testing ideas you can use right now

Wondering where to begin with ad copy testing? Columnist Jason Puckett shares some ideas to get you started. One of the most important attributes of a successful PPC manager is the ability to incorporate new technologies in existing management strategies. With the official sunset...