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Shimon Sandler has a long history in the space, working at some of the most well known agencies and brands in the US. It was an honor to host Shimon Sandler of Sandler Digital for an interview on his history in the search marketing space, and how he grew two of his own agencies...

A few days ago, we reported that Bing predicted on September 15th that the vote for Scotland’s independence would be a “No” with a 52.5% vote for No and a 47.5% vote for Yes. The final results are now in, and it was a 55% vote for No, so Bing’s prediction was correct and very […]...

The 2020 webspam report from Google said the company detected 40 billion pages of spam every day, that is up from 25 billion in 2019. Google detected 40 billion pages of spam every day in 2020, which is up from the previous year by 60%. These 40 billion pages included hacked...

The mobile search economy continues to explode. Contributor Kristopher Jones outlines several messaging and alternative marketing strategies to improve your mobile conversion rates. Mobile users have traditionally been surfers rather than shoppers. According to one study from...

The new insight engine culls recommended actions from the platform’s streams of data, part of a marketing tool trend of automatically separating the wheat from the chaff. These days, it’s hard to find a digital marketer who isn’t swimming in data. To help marketers keep their...

A discussion on Facebook’s Limited Data Use setting for California users, how it is affecting campaigns, retargeting and steps advertisers need to consider. How to market to California residents on Facebook and stay CCPA compliant. Facebook was very late to the CCPA party,...

Bing has released new updates for its iPhone app, adding a Bing Translator button, as well as including Bing’s image of the day and trending stories to the Today screen. The new Translator feature can be accessed by tapping the share icon in the app and then clicking the “Bing...

And, no, tCPA and tROAS aren’t going away. Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your...

Salesforce has updated its work strategy, extending work-from-home (WFM) till the end of the year. Salesforce made headlines in February when it announced it was embracing remote work permanently, giving employees the option to have a hybrid work schedule. Under the company’s new...

It’s estimated that 40% of all sites use WordPress. If the proposal is implemented, that could be a devastating blow to Google’s ad-targeting capabilities. A proposal that would block Google’s replacement for third-party cookies, Federated Learning of Cohorts (FLoC), by default...