After passing the Google Play step, some android users can install Android Apps from the mobile search results.
It is reported that now Android users enables to install Android apps straightly from the mobile Google search results.
To review the more application details the searcher would be taken into the Google Play interface then-after from the Google Play App he can click to install. But it seems Google is testing bypassing that step by allowing some Android users to install Android apps directly within the mobile results.
If it does indeed go live for all Android users then it would be definitely help the app developers for getting more apps to download.
It is in doubt Google will be able to do the same for iOS users.
Source: Searchengineland
Peter Zmijewski is the founder and CEO at KeywordSpy. His expert knowledge on Internet Marketing practices and techniques has earned him the title “Internet Marketing Guru“ He is also an innovator, investor and entrepreneur widely recognized by the top players in the industry.