Why Social Media Marketers Need To Know Certain Things About SEO

Posted On 24 Apr 2015
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Getting a webpage to rank highly in the search engines takes a combination of disciplines along with Social Media and SEO. In order to help out with campaigns and rankings, the Social Media marketer has to understand certain stuff about SEO so as to be successful at advertising content. Links are quite the same as money within the SEO industry, because the more link authority you have, the more powerful your web site would become. SEO’s for a long time, discounted links from social media such as Facebook and Twitter. They felt these links didn’t have much direct SEO value because of the facts these links are normally always “nofollowed.” Today, Google and Bing make use of Facebook and Twitter on a regular basis in order to influence search results. The individual in charge of Social Media for a company could also start to think similar to an SEO with various simple suggestions. Applause rate is a sign of a website that signifies something outstanding. Economic value – revenue. Every company will have their own definition.

True Social Media collects data into simple spreadsheets. Now is the time to do something with the data, otherwise you wasted your valuable time. Arrange the spreadsheet into a report that all members of the team will understand. There are many ways to do it. A good idea is to present a report for every social media site: an engagement report for Facebook, Twitter, LinkedIn, etc. Tracking social media efforts (blogs, tweets, Facebook posting and sharing on other social media sites) will show what works for your company and what does not work. It will show what has to be improved and how to improve the campaign. True Social Metrics provides useful data that will quantify and qualify company’s marketing campaigns.

Peter Zmijewski is the founder and CEO at KeywordSpy. His expert knowledge on Internet Marketing practices and techniques has earned him the title “Internet Marketing Guru“ He is also an innovator, investor and entrepreneur widely recognized by the top players in the industry.

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