Going beyond keywords to write high-quality content that attracts new customers and is SEO-friendly is the way to go, says contributor Jessica Foster. Here she shares eight ways to create content that satisfies...
Learn how UGC can improve all your search marketing KPIs, including page rankings and Google Ads click-through rates. User-Generated Content (UGC) is one of the most effective ways to create a highly successful,...
Keyword optimization is a framework for SEO. Similarly, you could say that topic modeling (how words and phrases are interrelated) is a framework for content optimization. With the rise of semantic search, the goal...
Bing deploys multiple updates per day in an effort to constantly improve the search results and features. Dr. Jan Pedersen, Chief Scientist, Bing and Information Platform R&D, wrote this morning on the Bing blog...
Did your odds just increase? Bing added winning lottery numbers to their quick answer box. Bing announced you can now check to see if your lottery ticket matches the winning lottery numbers just by searching...
The new Bing Webmaster Tool can also be used to edit robots.txt files and check URLs for errors instantly. Bing has added a robots.txt tester to its Webmaster Tools, the company announced Friday. The new feature...