A well-known, top rated and trusted brand entity is the cornerstone of organic visibility. Here’s how to build yours in five steps. Google’s announcement of Search Generative Experience (SGE) and the release...
Learn ways to scale the use of large language models, the value of prompt engineering and how marketers can prepare for what’s ahead. Generative AI and large language models are set to change the marketing...
A seven-step, ChatGPT-assisted process to streamline your featured snippet optimization and boost traffic for your top-ranking keywords. Are you struggling to rank for featured snippets and missing out on valuable...
Duane Forrester from Bing wrote a blog post on the Bing Webmaster Blog suggesting that Bing’s search ranking algorithms do in fact consider poor grammar, typos and poor language to be part of their ranking factors....
Bing made an unconventional move today and changed its homepage image midday, switching from its initial image of Boston’s Bunker Hill Bridge to a photo of Boston Marathon runners with fans cheering them on, and two...
Bing has gained another win with Apple, becoming integrated into a new version of Spotlight in Apple’s forthcoming Mac OS X “Yosemite” operating system and in the coming iOS 8 mobile operating system. Spotlight will...
Building and maintaining positive relationships with customers is a key factor in a company’s success, regardless of what industry or niche it’s operating. While this might not be a challenge for a small...
Recently, Jeff Bezos, Amazon CEO, in a talk at the 2018 Air, Space & Cyber Conference, discussed the need for businesses to always be inventive. Businesses should seek out failure if it’s in pursuit of a...