Infographics in SEO Strategy, Google Pixel And The UX Values

Why Infographics Should Be Part of Your SEO Strategy

It isn’t just readers who appreciate the value of a good information — search engines do, too. Information drive more engagement and social shares, signaling bots that content is relevant to the searcher and is a good answer for what they’re looking for. Read on for 6 simple steps to make your own.

Google Pixel marketing push is worth $3.2M in ads and much more

Google released Google Pixel, their new smartphone offering, to the market and has made quite a splash. Google has reportedly spent $3.2 million in their initial advertising push for TV ads, and experts in the field believe that’s just the metaphorical tip of the iceberg in terms of spending.

The Business Value of User Experience Design [Infographic]

A Fine  user experience on mobile is key to e-commerce success – users are more likely to stay on site and convert when a site is optimized for mobile. Marketing news reports on a recent Point source study: “67% of customers are more likely to purchase on mobile-friendly sites. It is very use full to the e-commerce site.

Good Times to Post on Social Media

Track Maven evaluated the good  times to post on social media based interactions per post per 1,000 followers during each hour of the day and day of the week. They found that Thursday evenings on Facebook and Twitter are good times to post, Wednesday mornings are best for LinkedIn, Friday evenings are best for Instagram, and Pinterest posts tend to do best in the wee hours of Friday morning.

It Pays to Provide Customer Service via Twitter (Report)

“Customers who receive responses when they tweet businesses are willing to spend 3 percent to 20 percent more on average-priced items from those businesses in the future”

Report: on an average, nearly 40 percent of searchers use only smart phones

Google recently released new “cross device” research that tells us a substantial amount of web users are searching via mobile. According to Marketing Land: “Users spend 170 minutes on their smartphones daily vs. 120 minutes on PCs and roughly 75 minutes on tablets (for those who own tablets).”

New IAB Standards Promise Major Ad Shakeup

“The Interactive Advertising Bureau’s new formats and standards for ad units will have a major, positive impact on user experience — helping to stem the tide of ad blocking” reports MediaPost.

Snap chat show Hollywood producers for new programming

Snap chat is actively recruiting hollywood producers to create shows for its Discover platform. This, following last week’s break from the title of ‘social media’ shows a change in the way media platforms are thinking about the content they create.

Source:Toprankblog

Peter Zmijewski is the founder and CEO at KeywordSpy. His expert knowledge on Internet Marketing practices and techniques has earned him the title “Internet Marketing Guru“ He is also an innovator, investor and entrepreneur widely recognized by the top players in the industry.