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Twitter is reportedly implementing another major change, one that would see it charge $1,000 for businesses to maintain their gold verification. Since Elon Musk purchased Twitter, the company has been looking for new ways to monetize its platform. According to Matt Navarra,...

The new updates have been in the works for months, but likely won’t be a huge game-changer for most. Twitter has just launched new ad targeting options, including a new ‘Conversions’ objective they originally announced back in August. The new ‘Conversions...

TikTok jumps into social commerce with Shopify TikTok’s advertising division TikTok for Business announced a global integration with Shopify Tuesday that makes it easy for Shopify merchants to promote their products on the short-form video social network. The two companies also...

We read TikTok’s creator guidelines and newsroom documentation, so you don’t have to. Learn the lowdown on TikTok and how brands can use it. Since its initial release in 2016, TikTok has become the fastest-growing social media platform. If you’re looking to learn more about the...

When you typically think Twitter, you probably think about text based 140 character updates.  New improvements being rolled out geared towards spotlighting user activities and interactions may change this perception.  These very visual changes are very “Facebook-esque” in their...

The solution provides advertisers with more control over the content that appears around their In-Feed Ads. TikTok recognizes that not all of the content on its platform will resonate with all viewers. The Inventory Filter provides brands with options to show or not show their...

You drive amazing amounts of traffic to your sites, grow conversions and engage with thousands of users over social media. Want to take your search and social efforts to the next level? Try forming a Social-SEO super group to exploit synergies, foster collaboration and deliver...

You may soon be able to subscribe to receive push notifications for tweets matching any search queries you want. You may soon have a new way to get push notifications from Twitter whenever someone’s tweets match a search query that you specify. The Twitter feature is call...

The new features lets local businesses display their address, hours and more information at the top of their Twitter profile. Twitter is now rolling out a new feature called Location Spotlight to all Professional Accounts. What is Location Spotlight? Businesses that use this...

New Tweet recommendations can be a great tool for discovering and connecting with new acocunts. But sometimes they just get it wrong. Twitter recommendations are designed to help you “enrich your Twitter experience” by showing Tweets from people you may not follow, based on...