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Twitter Is Adding a Pay-Per-Article Option

Twitter plans to add a pay-per-article feature, one that would give publishers another monetization option. CEO Elon Musk tweeted about the new feature: As Musk says, the new feature could be a “win-win” for all parties. Users often want or need to access information in a single...
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Instagram now allows up to 5 “links in bio”

To use the feature, tap “Edit profile,” then “Links,” then “Add eternal link.” You can then drag and drop the links in the order you want them to appear. Instagram users can now add up to five links to their profile bios. This new feature was announced in a brief post on Mark...
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Snapchat May Charge for Dark Mode

Snapchat is reportedly looking at an unusual way to drive revenue, with plans to charge users for access to an upcoming dark mode. Dark mode is a popular option for many computer and smartphone users, with it generally being easier on the eyes while sporting a more modern look....
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Twitter’s top 500 advertisers could get free verification

As Twitter becomes more pay-to-play, it hurts smaller businesses and startups with limited followings and paid social advertising budgets. Twitter intends to impose a $1,000 monthly verification fee on organizations, but will exempt its 500 biggest advertisers and the 10,000...
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Restaurants believe digital channels more important than consumers say they are

Online reviews cited by 48% of owners as influential; only 35% percent of consumers agreed. Retauranteurs are more likely than restaurant patrons to say digital marketing channels and reviews influence customers’ restaurant choices. Restaurant point of sale and management system,...
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Biden approved to decide fate of TikTok as US ban nears

The recent spy balloon incident could be a tipping point in the strained relationship between the US and China, leading to the US government taking action due to security concerns. TikTok faces further setbacks as the US House Foreign Affairs Committee grants President Joe Biden...
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YouTube reveals 2022 roadmap for shopping features, Shorts and more

Expect shoppable videos, Live Shopping and heavier shopping integration on the YouTube app. YouTube has laid out its 2022 roadmap for shopping features, Shorts and other updates for brands and creators in a blog post by Chief Product Officer Neal Mohan on Thursday. While Mohan...
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Social media engagement hits a new low, except for TikTok

Organic engagement and traffic from social networks has been shrinking every year. Social media as we’ve known it seems to be in its dying days – with one notable exception, Tiktok. That’s according to a new social media engagement rate benchmark report. TLDR. There are five...
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Twitter announces the end of CoTweets

Twitter discontinues co-tweeting feature after it failed to meet expectations under Elon Musk’s leadership. Twitter has just announced the end of CoTweets. They put out a statement in their Help Center that the new feature, which started in July, will be sunset by the end...
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Twitter Blue Users Can Now Tweet 4,000 Characters

Twitter Blue users received a major new feature today, with the tweet character limit raised to 4,000. Twitter has always strictly held to short posts, limiting users to 140 characters before eventually expanding to 280. While it has helped keep Twitter in the “micro blogging”...