Google announced the key addition of +1 button data about Google Analytics and Webmaster Tools. These new metrics can show you how +1 button actually affects traffic to your website.

In WMT, a Search Impact report which shows how +1′s affect organic search traffic. “You can tell out if CTR changes when personal suggestions to help your content stand out,” says Google software engineer Dan Rodney. “Do this by comparing clicks and impressions on the search results with and without +1 annotation. We will only show statistics on clickthrough rate changes when you have enough impressions for a meaningful comparison.”

It is reported shows how many times your pages have been +1′d, from buttons on your site, as well as on other web pages like Google Search.

A public report will show you all the geographic and demographic data on who uses a button with your content. Google only displays the information, but when “specific” numbers of users have +1′d pages. They do not say what number they consider “important” to be.

Users will find +1 Metrics menu on the side of the page where each of these reports could be found.

Google is also showing how users share content by using the Social Plugin Tracking in Google Analytics. It includes a Social Engagement report, which shows how site behavior changes for a visit which considers clicks on +1 buttons and other social buttons. “This allows you to specify, for example, whether people who +1 your pages during a visit are likely to spend more time on your site than people who do not,” it is said by Rodney.

It is also considered are Social Actions report which tracked number of social actions taken on your site, and the Social Pages report which allows you to compare pages on your site to see which are driving the most social actions.

In the next few days (by using the default version of new Google Analytics tracking code), if you have +1 button to your site we will automatically allow Social Plugin Tracking for +1 in your account,” Rodney said. “You can now able tracking for other Social Plugins through a few simple steps.”

Source: Webpronews

Peter Zmijewski who is called as Innovator, investor, internet marketing guru and entrepreneur. Peter Zmijewski is also the founder and CEO at KeywordSpy. For more updates don’t go away and stay with us.